Exhibiting in and visiting trade fairs in Türkiye presents significant opportunities due to the country's economic potential and strategic location. Positioned at the crossroads of Europe, Asia, and the Middle East, Türkiye serves as a vital hub for international trade, offering companies access to expansive markets. Türkiye's export performance highlights its industrial strength. In 2023, exports reached $255.8 billion, with a target of $267 billion for 2024. With nearly 3,500 industrial zones and organized sites, Türkiye's industrial base supports strong production and export capacities. The country’s focus on innovation, technology, and sustainability also enhances its appeal to global investors and exporters. In this environment, Türkiye's specialized trade fairs act as key platforms for local and international businesses, reinforcing the country’s role as a major player in global commerce.
Located at the crossroads of Eastern Europe, the Middle East, the Gulf, North Africa, Central Asia, and the Caucasus, Türkiye offers unmatched access to some of the world's fastest-growing markets. Within a 4-hour flight radius, Türkiye connects businesses to over 45 countries, including 28 nations with no visa requirements. This makes Türkiye an ideal hub for meeting potential buyers, distributors, and partners, providing a key advantage for businesses looking to expand globally
With nearly 50 years of experience in the exhibition industry, Tüyap organizes more than 50 international trade shows every year, both in Türkiye and abroad. As a leader in the industry, we facilitate global business connections and provide exhibitors with access to emerging markets. Through Tüyap Exhibitions Group, we offer year-round trade opportunities via our digital platforms, which seamlessly connect buyers and sellers. Our web and mobile-accessible platforms allow exhibitors to showcase their products and services, engage with relevant buyers, and utilize a smart B2B matching system—ensuring business communication continues well beyond the trade show.